B2B SaaS Research Partners to De-Risk Your Product Decisions
When Our Research Partnership Brings the Most Value to Product Teams
Product leaders turn to us when the stakes are too high to rely on assumptions, yet solutions must remain cost-effective and impactful. Specifically, they rely on us when:
Stakeholder misalignment slows strategic execution
Conflicting stakeholder priorities are causing gridlock, preventing clear decisions, and delaying product roadmaps.
Their teams are addressing symptoms, instead of strategic root causes
Despite continuous fixes and feature releases, fundamental problems persist because teams lack visibility into underlying user challenges.
Data exists but lacks a coherent narrative that reveals deeper needs
They struggle to transform scattered insights into compelling stories that uncover true user requirements and drive clear product direction.
Their research investments fail to demonstrate ROI
Despite the significant resources they dedicate to research activities, findings rarely translate into measurable business outcomes or product improvements.
Growing product complexity demands more sophisticated insight systems
As their solutions and user bases scale, they need structured approaches to maintain a clear understanding across diversifying customer segments.
How We Help Product Teams
All our research partnerships follow the same framework, adapting specific tools, techniques, and methods to fit your project's unique needs, guided by three core principles:
Impact
We identify and target where research has the highest ROI, transforming complex data into clear direction that de-risks your strategic initiatives.
Embeddedness
By becoming part of your team, insights translate to action and measurable outcomes rather than sitting in forgotten reports.
Cost Agility
Our flexible model adapts to your changing priorities, allowing you to intensify research when critical or scale back during execution phases.
Why Product Leaders Choose Narrative Architects
What makes our research partnership a unique offering for B2B SaaS product teams:
Singular Research Focus
Unlike other agencies splitting attention between research, design, and development, our exclusive focus ensures depth of expertise and objectivity.
Fluent in B2B SaaS
We understand B2B SaaS product contexts. Our insights speak directly to your product, engineering, and business leaders in clear, relevant language.
Flexible Integration
Instead of imposing external processes, we integrate with your existing team structures and decision frameworks.
Actionable Strategic Impact
Our embedded approach ensures that research doesn't just inform but actively shapes product strategy and execution.
Embedded Research Partnership Models
We offer three flexible engagement models that provide clarity on scope and investment while adapting to your specific needs:
Starter
A targeted tactical engagement that delivers actionable insights for a well-defined product challenge, within a limited scope. Ideal for understanding specific user barriers.
Core
Continuous, embedded research that brings clarity to product development. Perfect for reducing risk in product development cycles.
Plus
Comprehensive research partnership driving long-term strategy across multiple departments. Best for companies managing complex product ecosystems.
The Results Product Leaders Have Achieved With Us
Browse our project portfolio to see how we've helped product teams across our different engagement tiers achieve meaningful business outcomes.
Looking to De-Risk for Your Next Product Decision?
Book a 30-minute consultation to explore how we can help or simply determine if we're the right research partner for your team.
